Your Business Deserves to Be Seen—Let’s Make That Happen.
As a service-based business owner, you’re juggling a lot—delivering excellent service, managing your day-to-day operations, and trying to grow your client base. But no matter how great your work is, if your website and messaging aren’t speaking directly to your ideal clients, you’re leaving opportunities on the table.
"You know your value, but getting that message across in a way that truly connects with potential clients can feel overwhelming. That’s where I come in. With strategic copy that highlights your expertise and tells your story, I’ll help you stand out, attract more of the clients you want, and finally get the website you deserve.
About Me
Gemma Edwards - Business Storyteller & Copywriter
"At the heart of every successful business is a compelling story"
Hi, I’m Gemma! I’m a freelance copywriter with a passion for helping service-based businesses thrive. I believe your brand story is one of the most powerful tools you have, and I’m here to help you share it in a way that connects with your ideal clients.
With a background in mortgage underwriting, I’m all about attention to detail, but I also specialise in crafting conversational, impactful stories that break through the noise. Whether it’s refreshing your website copy, brainstorming new ideas, or making sure your content is SEO-optimized, I’m your go-to for creating words that work.
Ready to breathe new life into your brand? Let’s chat today and start telling your story!
Let's Work Together
Choose Your Own Adventure
Digital Copywriting
Your website copy, product descriptions and email marketing sorted.
Feedback from my clients
"So helpful, answered all my questions. A genuinely nice person who has really helped me with my own small business. Can only speak highly of and would recommend to anyone"
- Rachael McKenzie, AllSewnUp, April 2022
Ready to Work with Me?
I'd love to hear more about your upcoming project and find out if we'd be a good fit. Just drop me a message.