20 Content Ideas For Your Business Blog 

So you have a blog for your business or are thinking of starting one, but you aren’t sure what to write about. Maybe you’ve written a few posts so far but have run out of ideas.

It’s ok, I’ve got you. Here’s a list of 20 content ideas you can use.

• Tell your business story - what’s your story, how did you get into your business
• Introduce yourself/ members of your team (if you have one)
• Business updates - what’s going on with you and your business? Are you upgrading equipment/supplies, taking on new staff, expanding into new offices.⁠
• Talk about changes in your industry and give your opinion
• Case study - Write about someone you’ve recently worked with, tell their story - what was their problem and how did you solve it. 
• Do you have a charity partner - Provide charity/community updates
• Show behind the scenes, talk about what a typical day looks like for you or others within your business
• Provide a tutorial related to your industry
• Got a sale coming up? Running a competition? Or offering a special discount? - Talk about it
• Bringing out a new product/service? Show the preparation going into it, talk about it and capture customer email addresses ready for a launch
• Do you have any upcoming special events - a course, workshop, seminar. Advertise it.
• Collaborate with other another business / business owner and write a blog post about it - invite them to guest post or swap blogs for the day
• Do a roundup post showing customer images from social media 
• Do a roundup post or gift guide using yours and others businesses products
• Write a list of frequently asked questions and answer them
• Write a list of tips / hacks for your industry
• Reached 5000 sales, 20k followers or 200 reviews - share your milestone moments
• Make the most of National days. Is it National Bring your dog to work day? Share a snap of your pooch / the office mascot and tell their story. Or do a day in their life behind the scenes post.
• Do you have a positive affirmation / focus word for the month⁠ or other words of advice you can offer?
• Make a blog post that is entertaining - tell a funny story, share a meme or a relatable joke 

Hopefully that will give you some food for thought and inspire a few post ideas.

Some of these would also make great content ideas for other channels - newsletters, social media and emails.

Got any other ideas to add to this list? - please share in the comments below.